GMG Watches
With an extremely large website migration across all products, we successfully managed a 100,000+ element migration to tidy up the website, leveraging our technical SEO expertise and re-enhancing the on-page and user experience.
Organic Users
+
0
%
Measured over 1 year
Rank 1 Keywords
0
Benchmarked 05/2026
Page 1 Keywords
0
Benchmarked 05/2026
Return on Investment
0
%
Measured over 1 year
Responsive Web Design
We completely reimagined the digital presence for this luxury watch dealer, rebuilding their website from the ground up with a focus on showcasing their premium inventory and building trust with high-value customers.
The new design featured large, high-resolution product photography with an intuitive navigation system that lets visitors filter by brand, price range, and watch type. The mobile-responsive design ensured the browsing experience remained seamless across all devices.
Search Engine Optimisation
Our SEO strategy transformed organic visibility, delivering 140,000 organic visits over 12 months. A testament to targeted optimisation and technical perfection.
We conducted comprehensive keyword research to identify high-intent search terms used by luxury watch buyers, then optimised product pages, category pages, and blog content around these terms.
Technical SEO improvements included site speed optimisation, schema markup for products and reviews, and a refined URL structure that helped search engines understand and rank the site’s content.
We developed a content strategy featuring buying guides, brand spotlights, and watch care articles that established the client as an authority in the luxury watch space. Combined with strategic link building and local SEO optimisation, these efforts drove qualified traffic that converted into customers.
Google Ads
Our Google Ads campaigns delivered exceptional returns, achieving over 5,000% ROAS by targeting high-intent buyers with precision.
We structured campaigns around specific watch brands, models, and buying intent keywords, ensuring ads reached collectors and enthusiasts actively searching for luxury timepieces. Shopping campaigns showcased inventory with competitive pricing, while search campaigns captured buyers researching specific models or brands.
Through continuous optimisation including bid adjustments, negative keyword refinement, and ad copy testing we maximised every advertising pound. Remarketing campaigns re-engaged previous site visitors, while audience targeting focused spend on demographics most likely to convert. The result was consistent sales with advertising costs that made strong business sense.
Website Hosting & Maintenance
We provided enterprise-grade hosting and proactive maintenance to ensure the site remained fast, secure, and always available. Essential for a business handling high-value transactions.
Regular maintenance included software updates, performance optimisation, and security patches. We also provided ongoing support for product uploads, content updates, and feature enhancements, allowing the client to focus on their business while we handled the technical details.
This partnership approach meant the website evolved with the business, staying current and competitive.